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Tell HN: Execution is cheap, ideas matter again

15 points by keepamovin 2 days ago | 10 comments | View on ycombinator

0xCE0 about 10 hours ago |

Great ideas are cheap to copy but not cheap to generate (time-/skill-/moneywise). Execution has always some cost, and the cost trend is towards 0 (but not 0, because everything cost eventually and someone has to pay the amortized cost).

I'd say what matters again is authenticity, i.e. intentful design and intentful business==product(s). Businesses==product(s) that are created to respect the user, make their life (private-/businesswise) less sad. Giving prompt "make me a unicorn" isn't authentic/intentful business/product design. Real businesses==products have to prove their reason for existence (and keep doing it ad infinitum), so customers can trust them and keep them alive with cash flow.

If there is a bad business/product in market, in a long run it is buyers to be blamed, because they are the ones supporting its existence with cash flow. VC/loan cash can only give time==money for companies couple of years, because eventually someone has to pay the cost.

And I'd say the most "quality/intentful" products are not the ones that makes the most money on the market. One has to choose whether do design "The Witness" xor "Candy Crush Saga".

gethly about 4 hours ago |

"Execution is cheap, ideas matter again" - imagine the biggest and loudest laughter coming out of my mouth right now. Aaaah, good one. Thanks, junior. Your training is far from over, young padawan. You have a long way ahead of you, still.

al_borland 2 days ago |

Execution still matters. Using AI in the background or not, how the idea is implemented and delivered still matters just as much as it always did. People use the term “AI slop” because someone thought execution didn’t matter and AI could do it all for them… and it was terrible. This goes back to what you said about trying to delight the user, this is execution… AI or not.

As for the rest, I think this line is key:

> But I was thinking more like a private user who already trusts what I use by default (because I built it)

Of course you trust what you wrote, but do you trust what everyone else writes? Put yourself in the shoes of your potential customers. Most people don’t know you, your values, your intent… all they have to go by is what you tell them. Also remember, people lie. So don’t just tell them, prove it.

And to your point with AI, the ability for someone to make something that was seemingly done with care and to delight, just so they can steal data, has never been easier. Your take away was execution is cheap, but maybe the take away should be data harvesting is now cheap, and that data is more valuable than ever, so people are right to be wary of anything that is accessing their data.

keepamovin 2 days ago |

2026! Blasted AI copy edit to reduce spiciness also took it back in time

mdrzn 1 day ago |

"They aren't being "ninnies"; they are being wise." damn the AI writing is so blatant